Client: SIDS & Kids
Product: Red Nose Day 2009
Brief: Every year, Red Nose Day raises revenue to research and eradicate SIDS as well as to educate the wider community about SIDS.
Results: By working closely with the client, the agency and the retail partners, our team were able to again reinvigorate the Red Nose Day campaign to. By encouraging the products be tied to the TV commercial, radio commercial and press advertising created a greater awareness and produced excellent results.