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Client: Cabots

The Cabot’s Marketing Team delivers one major national promotion each year to their stores. Our brief – To develop a desirable big-ticketed promotional product, which is visual in-store and will drive entries through sales during the promotional period. Each store drawing one winner, end promotion.

Being a promotion directed towards males, our solution of branded pool and air hockey tables was the perfect fit for both the brand and end consumer. These products looked impressive at store level supported by point of sale. The promotion was rolled out to Australia, nationally and New Zealand.

Require custom-made promotional products? Send us a custom brief and we'll have ideas and an indicative budget back to you in 24 hours.